Plans are in place to develop and introduce a new Manx logo for food packaging on the Isle of Man.
It's after a survey on shopping habits revealed people want a distinct symbol on local products:
Almost 1,000 people were surveyed by the Department of Environment, Food and Agriculture which wanted to establish how and why residents buy their food and drink.
Just two per cent of those asked said they don't buy Manx produce - food business development manager Andrew Lees says it's important to act to help both consumers and producers:
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